Editing Research: cutting rate
1. G-Eazy and Halsey - Him & I This music video uses a slower cutting rate, with longer cuts helping to emphasise what is being shown....
Rethinking Artist Name
We reached out to our target audience again in order to confirm the name of our artist, We came up with some more ideas together: -...
Editing Research: transitions
In order to effectively and comfortably use transitions within our music video, we began to look at how they are used in other music...
Editing Research: Filters and Overlays
In order to understand how filters and overlays work to create an effect on a music video, we began to look at different music videos to...
Digipak: Album Covers For Inspiration
In order to attract our audience in the most effective way, we decided to analyse a number of different album covers in reference to the...
Album Name Ideas
Considering our artist Duplicity is an upcoming artist with her debut album we needed a suitable name for said album. After looking at...
Digipak: Cover Art Patterns
In order to understand common features between Digipaks similar to our artist, we decided to review a certain number of Digipaks to look...
Artist Focus: Birdy
Birdy is a British singer and songwriter. Her music is under the genres of "folk," "indie folk," "indie pop," and "indie rock". Her...
Target Audience
Our target audience is very similar to Halsey's in terms of age and gender. Which means that we are aiming our Artist and Music Video at...
